Sales Strategy
Capability Building
Sales Systems
Marketing
Distribution
Consolidation
Sales Strategy
Luck is mis-spelt Strategy.
Creating chances to be lucky is Strategy!
- Market Analysis
- Business Plan
- Product Mix
- Pricing
- Budgeting
- Launch Plan
Capability Building
Nothing is more important than hiring, developing & retaining people.
At the end of the day, you bet on People, not on strategies.
- Resource Mapping & Hiring
- Job Profile, KRAs, KPIs
- Training & Development
- Hierarchy & Empowerment
- Team Building
Sales Systems
Success is a sum of all efforts repeated day in & day out.
- Sales Targets
- Sales Reports
- Sales Analysis
- Budget Tracking
- ERP System
Marketing
The aim of Marketing is to reduce the need for Selling.
Good marketing makes the company look Smart.
Great marketing makes the Customer feel Smart.
- Tactical Marketing
- Trade Marketing
- Channel Marketing
- Digital Marketing
- Advertising
Distribution
If you control your Distribution… You control your Image
- Efficient Distribution Partners
- B2B, B2C, B2B2C
- Modern Trade & Traditional Trade
- Coverage & Conversion
- Distribution Rationalization
Consolidation
Consolidation has been the Rule, not the exception.
- Consolidation from Dubai to Rest of GCC
- Multi-Vendor Consolidation for Large Clients
- Regional re-distribution for Large Clients
- Part Loads Consolidation